"1987" by Casio G-Shock, is an urban retro-style video shot on the
streets of New York City, the home of BMX icon Nigel Sylvester. The
video, titled 1987 the year Nigel was born, celebrates a collaborative
timepiece between Casio G-Shock and Nigel. As an adult, Nigel looks back
on his year of birth as a time of great creative freedom and
experimentation. The film was created to capture that spirit.
The
cinematography takes reference from classic arcade games. The sound
design draws spirit from the associated 16 bit soundtracks that emanated
from the computers of that time. The graphic approach pays homage to
Casio.
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